Author Archives: Matteo Pantalone

3 Essential Steps To Building a Large and Loyal Twitter Following

As an realtor marketing on the internet, you cannot afford to ignore the power of social media. Several social sites have emerged as dominant, and Twitter is certainly one of the leaders. Its only real competition is Facebook, and these … Continue reading

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Realtors Planning for Social Media-Generated Growth

As a realtor you have surely heard about the promise of great rewards social media can bring. These promises have enticed thousands of realtors into the ocean of social media networking with minimal, if any, planning. But imagine for a … Continue reading

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Is Twitter relevant for Realtors?

As we will see, Twitter is relevant for realtors seeking to widen their profile and extend their influence. But, to be honest, of all the social media platforms looking for our attention, Twitter is probably the one that least excites … Continue reading

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Should Real Estate SEO Efforts Be Directed To Website or Blog?

One of the most common topics I see in real estate forums concerns Search Engine Optimization (SEO) for realtor websites. It is of course true that SEO is important to any business seeking an online presence for the basic purpose … Continue reading

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Is Yours a Real Estate Website or Blog?

I am prompted to write this post because there is common misperception amongst agents that a Real Estate website and blog are interchangeable terms. Now, I know that a blog is, technically speaking a website. The reality is, however, that both … Continue reading

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Five Worst Mistakes Real Estate Blogs Make

I was participating in a real estate forum recently, when I came across one new thread that boldly asked, “Blogs, are they a waste of time?” Immediately I recognised this question as one being contemplated on a daily basis in … Continue reading

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Why realtors on Facebook should not give up.

Facebook and Realtors: A Match Made in Heaven? Facebook is, without doubt, the flagship of social media in this era, and realtors were amongst the first professional service providers to jump aboard. Its phenomenal rise since forming in 2004 is … Continue reading

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Infographic Showing Realtor Attitudes to Social Media

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Realtor Attitudes To Social Media

We can at last reveal the results of a recently completed survey into the attitudes held by real estate agents and agency executives towards social media marketing.In total, 80 realtors from three modern, western and English-speaking countries were telephoned and … Continue reading

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Goal Setting Your Way To Socal Media Success

Whenever we enter a new year, realtors, like many professionals, often take a few moments to reflect on the year that has past and set goals for the year to come. Are you one of the many who have put … Continue reading

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